Virtual Showroom

Increase accessibility and experience with VR and AR

With virtual showrooms, we visualize what is only on drawings, is too far away, too big or in a place too dangerous to visit. We enjoy the meeting between people and have created a platform that can bridge manufacturers and customers in a range of different branches and industries. From space, car, boat, construction, travel industry to museum and architecture. With VR (virtual reality) and AR (augmented reality) solutions, you can meet the need to share function and design in a real and playful way and thus optimize for various processes, from production, training to sales and customer support.

Infinity expo – En virtuell plattform för verkliga upplevelser

We created our multi user platform, Slipstream, because we love virtual technology that enables and interactive AR and VR experiences that can be shared.


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Play & Create Adventures

 When we created Slipstream, we also developed an entertainment platform, Xyagia, a virtual role-playing theme park with themes such as Fantasy, Apocalypse and Sci-fi. The goal is to develop the worlds together with the players to constantly grow with new adventures and experiences.

Product showcase and Educate

Several industries meet challenges such as accessibility due to security or for other reasons. Here, Imitera's XR solutions can help. In the virtual environment, it is safe and easy to meet to share information, demonstrate a large machine or educate and supervise.

Visit & Experience

Take a tour at the museum! With the help of photogrammetry (a technique for creating a 3D environment from photos) we can recreate environments for e g museums or other places. You can also use the technology to show a house or an apartment before sale, or to document before a reconstruction etc.

Visit Mars!


Do you dare to take a big step into the unknown? With Christer Fuglesang guiding you and your guests, you are in safe hands on the space expedition.

MarsQuest has been tested and approved by no less than four astronauts and all give the thumbs up, it's a well-approved space experience that will put your mettle to the test.

So far, no one has been left untouched by the planet
- Join us on an exciting mission!

Download your trip to Mars here!



Hoverblade is an exciting, fast paced multiplayer hoverbike racing game, set in the high skies of Megacity 13.

In Megacity 13, racing is illegal like in any other megacity, but the rewards are high and you're good at it. So when the call comes and the AR markings for the new course are laid out, you're there with the other riders – the void opens up below and the police are nearby

-It starts now...

Download here!

Virtual Car Shop

Virtual Car Shop is the ultimate mixed reality solution for car brands that allows customers to virtually inspect cars before making a purchase decision. Our app features 1:1 scale representations of the cars, user interactions, simulated reflections and a multi-user experience that makes it perfect for groups or families. Watch this video to see how Virtual Car Shop can help you find your dream car in a whole new way!




Föreställ dig att kunna spela upp dina favoritäventyr med dina vänner i en temavärld som du väljer. Spelarens ”världar” är baserade på olika teman, som Fantasy, Space, Wild West, Vikings, Apocalypse och så vidare. Berättelserna du möter i dessa världar berättas inte bara av oss, utan du kan skapa dina egna historier, delta i dem och leda dina vänner på äventyr. Du kan också gå tillbaka till äventyret, nu som regissör och göra en film att sprida på din favoritplattform för sociala medier. Vårt unika j-Walk-system gör det möjligt för användarna att fysiskt korsa spelvärlden, detta gör att du känner dig mer kopplad till världen/upplevelsen och att du är ”där”.

The Hallwyl Experience

Utforska Hallwylska palatset på ett helt nytt sätt, var du än befinner dig. Upplev en fotorealistisk miljö där du kan vandra fritt med vårt smarta j-Walk-system. Ta del av en guidad tur och upplev palatsets praktfullahet, historiens mystik och elegans. Kom och upplev en tidlös värld där historia möter modern teknik – en upplevelse du inte vill missa.
Välkommen till Hallwylska palatset i VR!


Peter Säll

Peter Säll

Game Developer & Project Manager

and programming with great interest in developing interactive, intensive and complex experiences, games and VR solutions. 5 years of VR development experience.

Sebastian Östlund

Sebastian Östlund


enior developer and co-founder with over 7 years of VR / AR development experience with also long game development experience. Master's degree in Computer Science at KTH.

John Nilsson

John Nilsson

Founder, CEO, and Vision Supervisor

15 years of VR / AR development. Entrepreneur with a previous exit behind him with the VR product and innovation jDome BikeAround.

Alex Grolle

Alex Grolle

Developer and 3D-designer

Programmer with a bachelor's degree in computer game development at Stockholm University. Creative problem solver when it comes to programming and with artistic talent.

Robin Strömberg

Robin Strömberg

SFX Designer

4 years of VR-development and a great feel for Sound Design. Educated at Xenter as a Immersive Media Producer. Level Design and Sound Design.


Do you want to know more or book a demo?

Contact us at: or phone: +46 761 66 33 45